Advertising serves as the carnival mirror for our society- poking fun at us while simultaneously making us laugh. These two commercials share a real insight at how we Pinoys go to great lengths to make more money.
Sarah selling longganisa is hilarious. I too dabbled in Lucban longganisa reselling.
This hits home because I work in advertising. I once was part of a pitch
where we sang, “Don’t Stop Believing” to win back a disgruntled client.
Does Manny do it for the money?
After the controversial fight, he was going back to opis to do some work. Never has a champion boxer uttered those words. Go back to the opis?!? This is a guy whose net worth is estimated to be in $26 million to $70 million range. Does he really need to work or does he want to work?
Filipinos are Such Hard Workers
1. We Have Big Families-
Providing for the family is the driving force for a majority of our countrymen. When your family includes your 3 sons, their families, your out-of-work siblings, your mom and your dad, there is no choice but to take on more work.
2. The Concept of Sayang-
Pinoys don’t like anything going to waste. Having a party? Pack the leftovers. Bought a can of ice cream? Reuse the packaging. If the opportunity to make more money is there, are we not wired to make full use of it?
3. We’re a Rice Culture-
In Malcolm Gladwell’s book, “the Outliers”, he talks about how Asians are generally more hardworking than Europeans simply because we used to grow rice and they used to grow potatoes. We worked throughout the year to yield a harvest while Europeans worked seasonally then slept once winter came.
4. Multitasking is in Our Nature-
Just look around your village and see how many home business there are. A house is not just a home; it can also be a sari-sari store, a bakery, a dress shop, and an Internet cafe. So an actor can be a politician. A teacher can be in sales. And a copywriter can be a blogger. Again, sayang kasi.
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